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Studio Nine Interiors: Automated quoting turned website browsers into signed projects

Published by Frostrek Editorial Team
Updated: August 31, 2026
Executive Summary

Studio Nine Interiors integrated Frosty Agent on their website and WhatsApp to generate instant ballpark renovation quotes and schedule on-site design consultations. Frosty cut quote turnaround time from 48 hours to under 60 seconds, grew monthly site visits by 35%, and unlocked ₹24L in attributed revenue in 6 months.

The Business

Studio Nine Interiors is a boutique residential and commercial interior architecture firm delivering turnkey renovation projects.

Specializing in high-end apartments, penthouses, and bespoke villas, Studio Nine takes on 3 to 5 comprehensive projects monthly. Inbound inquiries arrive predominantly through Instagram showcases and portfolio visits from high-intent homeowners seeking renovation pricing.

The Challenge

Prospects demanded immediate ballpark pricing, but manual estimate drafting created a 24–48 hour delay that cost them deals.

Visitors would ask 'How much for a 3BHK interior renovation?' and expect immediate clarity. The design team required 1 to 2 business days to compile a rough estimate, by which time prospective clients had messaged competing interior studios. Instagram DMs were checked only during office hours, resulting in lost leads during evenings and weekends.

What Frosty Does For Them

Frosty is trained on Studio Nine's pricing matrix, room-by-room rate cards, material tiering, and completed project portfolio to quote and book site visits instantly.

Instant Ballpark Estimator

Collects apartment configuration (2BHK/3BHK/Villa), carpet area in sqft, work scope (full home vs. modular kitchen), and finish preference (standard, premium, luxury) to deliver a range in seconds.

Contextual Portfolio Showcase

Shares photography and video walk-throughs of completed projects matching the prospect's layout and style preference.

Automated Scope PDF Delivery

Sends a formatted room-by-room cost breakdown PDF directly to the client's WhatsApp with itemized inclusions.

Site Consultation Scheduling

Captures the property address, confirms preferred inspection slots, and syncs consultations with the senior interior designers' calendars.

The Verified Numbers

5× faster

average time to first quote (< 60s vs 24–48 hours)

Period: 6-month evaluation
Method: Quote delivery timestamp logging
Basis: vs. manual email quoting baseline
35%
35% more

site consultations booked per month (~8 vs ~6)

Period: 6-month measurement period
Method: Completed on-site design consultations
Basis: vs. pre-Frosty monthly baseline
₹24L
₹24L additional revenue

attributed to Frosty-sourced leads in 6 months (₹62L vs ₹38L)

Period: First 6 months post-deployment
Method: Closed contracts directly traced to Frosty chats
Basis: vs. ₹38L web revenue in prior 6-month period

Before vs. After Implementation

Operational MetricBefore FrostyAfter Frosty
Time to First Quote24–48 hours to first quote< 60 seconds for ballpark quote (5× faster)
Monthly Site Consultations~6 site consultations booked/month~8 site consultations booked/month (+35%)
Inbound Lead ResponseInstagram DM response: next business dayInstagram → WhatsApp → Frosty: instant
Attributed Web RevenueRevenue from web leads: ₹38L / 6 monthsRevenue from web leads: ₹62L / 6 months (+₹24L)
Executive Perspective
Interior design is a trust sale. The faster you show the client you understand their vision, the faster they say yes. Frosty gives us that speed.
A
Arjun Deshpande
Co-founder, Studio Nine Interiors

What They Would Tell Someone Considering It

Designers worry that AI will give inaccurate quotes. With Frosty, you set the formula—your per-sqft benchmarks and material tiers. Frosty adheres strictly to your pricing framework and gives clients instant transparency while booking consultations on your calendar.

Connected Industry & Solution Workflows

Industry Overview

Discover how Frosty automates workflows across other businesses in the Interior Design sector.

Explore Interior Design AI Agent
Implementation FAQ

Frequently Asked Questions about Studio Nine Interiors

Practical details on workflow configuration, software integrations, and deployment.

Frosty uses Studio Nine's structured pricing parameters—multiplying carpet area by per-square-foot baseline rates tailored to chosen finish tiers (Standard, Premium, or Luxury).
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