The AI Salesperson for Auto Dealerships

Frosty is an AI customer agent built for new and used auto dealerships. It answers inbound WhatsApp and website enquiries 24/7, checks vehicle inventory, books test drives, and schedules service center appointments directly into your DMS.

Published: Aug 29, 2026Updated: Aug 29, 2026

Car buyers expect instant answers.

High volume of 'Is this vehicle still available?' messages

Losing weekend and after-hours leads because the BDC is closed

Service advisors overwhelmed with routine appointment booking calls

Struggling to follow up with leads before they buy elsewhere

Did you know?

68 percent
of car buyers are more likely to buy from a dealership that responds instantly
Source: Cox Automotive, 2023

What Frosty Does for Dealerships

Frosty acts as your front-line BDC rep, ensuring every lead is instantly engaged and moved towards a showroom visit.

Before the sale

Checks live inventory for specific makes, models, and trims
Provides basic vehicle specs and CarFax links
Qualifies leads (trade-in status, financing needs, timeline)
Books test drives on your sales team's calendar

See Frosty in Action

Here is how Frosty qualifies a buyer looking for a specific used SUV.

Frosty
Frosty Assistant
Online
Type a message...
Built for Automotive Retail

Who uses Frosty

1
01

Franchise Dealerships

Automate BDC responses, check live new car inventory, and drive showroom traffic.

2
02

Used Car Lots

Quickly answer 'is it available' questions and qualify financing needs instantly.

3
03

Service Centers

Offload routine appointment booking calls so service advisors can focus on customers.

The Advantage

Why they choose us

Instant Inventory Checks

Frosty connects to your inventory feed to give buyers real-time answers on vehicle availability.

24/7 BDC

Capture and qualify leads on nights and weekends when your BDC staff is off the clock.

DMS & CRM Sync

Leads flow directly into your automotive CRM so sales reps can pick up the conversation seamlessly.

Increase Service Revenue

Make it effortless for customers to book oil changes and repairs via WhatsApp.

Getting started

From your first document upload to a fully deployed agent โ€” a structured process that gets it right.

Connect Your Inventory

We sync Frosty with your inventory feed (e.g., vAuto) so it knows exactly what's on the lot.

Set Qualification Rules

You define how Frosty should ask about trade-ins, financing, and timelines.

Go Live

Frosty goes live on your website and WhatsApp, immediately engaging car buyers.

Pricing

Plans start at โ‚น5,299 a month in India and $199 internationally, with no setup or onboarding fee on any plan. Seven-day free trial, no card needed.

View full pricing

Frequently Asked Questions

Yes. As a dedicated auto dealership AI chatbot, Frosty integrates with your inventory feed. If a car is sold and removed from the feed, Frosty will accurately inform the customer it is no longer available and suggest similar models.
Absolutely. Frosty can handle inbound requests for maintenance, check your service bays' availability, and book appointments, functioning as a complete service center booking AI.
Yes. Frosty excels at test drive scheduling automation. It checks your sales team's availability and allows the customer to pick a time, sending calendar invites to both parties.
Yes, Frosty integrates with major automotive CRMs to ensure all lead data and chat transcripts are logged directly to the customer's profile.
While it doesn't give final appraisal values, this car dealership WhatsApp agent will ask the customer for the make, model, year, and mileage of their trade-in, and then book an in-person appraisal appointment.
Our used car lead qualification bot captures basic financing intent (e.g., 'Are you looking to finance?'), but routes complex rate or credit questions directly to your F&I managers.

Related Resources & Case Studies