AI agent for therapy practices: Clients looking for a therapist need answers now, not a voicemail callback.
Frosty Agent handles the operational side of your therapy practice. It shares session rates and package pricing, explains your specialties and approach, checks provider availability, and books appointments. It stays strictly non-clinical: no intake screening, no symptom assessment, no clinical triage. When a prospective client is ready, Frosty hands them to your practice with full context.
Why do therapy practices lose potential clients?
Prospective clients looking for a therapist often reach out after hours when they feel ready
Leaving a voicemail about mental health feels overwhelming, many never call back
Solo and small-group practices can't staff a front desk to answer calls during sessions
Explaining session rates, insurance acceptance, and sliding scale options is repetitive
Intake forms are time-consuming and often incomplete when clients arrive
Did you know?
What does our AI agent for therapy practices do?
Frosty removes the barrier between someone deciding to try therapy and sitting in your office.
What real conversations can Frosty handle?
These are the messages therapy practices receive from prospective clients.

Who uses Frosty
Solo therapists and counselors
Answer enquiries while you're in session without missing potential clients.
Group therapy practices
Route clients to the right therapist based on specialty and availability.
Psychiatric practices
Handle scheduling while keeping all clinical intake with your providers.
Why they choose us
Strictly non-clinical
Frosty handles scheduling and practice information only. No screening, no symptom assessment, no clinical triage. Ever.
Crisis protocol built in
If a message indicates crisis, Frosty immediately provides the 988 Lifeline and your emergency contact. It never attempts to intervene.
Warm, accessible tone
Frosty speaks the way a good front desk would: warm, non-judgmental, and informative.
Reduces the 'voicemail barrier'
Clients who are too anxious to leave a voicemail can text instead and get an immediate, supportive response.
Waitlist management
When your books are full, Frosty manages the waitlist and automatically notifies clients when a slot opens.
Getting started
From your first document upload to a fully deployed agent — a structured process that gets it right.
Upload your practice information
Session rates, specialties, insurance panels, sliding scale policies, and cancellation rules.
Connect your calendar
Sync your EHR or scheduling system for real-time provider availability.
Go live
Add the widget to your Psychology Today profile and website.
Pricing
Plans start at $199 a month, with no setup or onboarding fee. Seven-day free trial.
View full pricing