AI agent for solar companies: Homeowners want to know their savings. Give them answers instantly.

Frosty Agent automates the top of your solar funnel. It asks homeowners for their average monthly electricity bill, provides an estimated system size and ROI based on your parameters, answers complex questions about grid connections, and books a qualified site survey directly into your engineering team's calendar.

Published: Aug 29, 2026Updated: Aug 29, 2026

Why is your solar Customer Acquisition Cost (CAC) so high?

Sales reps waste hours educating unqualified buyers about how solar works

Leads want a rough estimate before committing to a site visit, but wait days for a proposal

Homeowners submit forms at night, and ignore your team's follow-up calls the next day

Rooftop suitability and shading issues are only discovered after deploying an engineer

Did you know?

55 percent
of solar leads go cold before the first phone call due to slow follow-up
Source: Renewable Energy Sales Benchmark, 2024

What does our AI agent for solar do?

Frosty handles the education and qualification, leaving your team to close the deal.

Before the sale

Calculates rough system size (kW) estimates based on the user's monthly utility bill
Explains financing options, tax incentives, and net-metering policies
Pre-qualifies roof type, shading, and homeownership status
Books qualified prospects for an in-person or drone site survey

What real solar conversations can Frosty handle?

These are the questions every solar installer answers a hundred times a week.

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Who is this built for?

Who uses Frosty

1
01

Residential Installers

Scale your lead qualification without hiring an army of SDRs.

2
02

Commercial EPCs

Intake large-scale PPA inquiries and route them directly to senior engineers.

The Advantage

Why they choose us

It qualifies ruthlessly

Renters, heavily shaded roofs, and non-viable leads are automatically filtered before they reach your calendar.

Strictly uses your math

System sizing and ROI estimates follow the exact formulas and cost-per-watt you configure. No guesswork.

Proposals need your engineer

Frosty provides preliminary estimates, but always makes clear that a final shade-adjusted proposal requires a site survey.

Website and WhatsApp share one memory

A homeowner who inquired on your landing page picks up seamlessly when they text on WhatsApp.

You see true ROAS per campaign

Track which Facebook, Google, or door-to-door campaign actually produced a completed site survey, not just a form fill.

Getting started

From your first document upload to a fully deployed agent โ€” a structured process that gets it right.

Define your sizing metrics

Tell Frosty your cost-per-watt and average regional production.

Upload your financing & policy docs

Ensure Frosty knows your local net-metering rules.

Go live

Deploy on your landing pages and WhatsApp.

Pricing

Plans start at $199 internationally, with no setup or onboarding fee. Seven-day free trial.

View full pricing

What are some common questions?

No. Frosty provides preliminary sizing and cost estimates. Generating a final, shade-adjusted proposal still requires your engineering software (like Aurora) and a physical site survey.
Yes. Frosty pre-qualifies every lead by asking about roof type, homeownership, shading, electricity bill, and timeline. Unviable leads are filtered out before they reach your sales team.
Frosty checks your surveying team's availability, books the slot, asks the homeowner to upload a photo of their electrical panel, and sends a confirmation.
Yes. Every lead is tagged by source so you can calculate your actual cost-per-survey and cost-per-installation, not just cost-per-lead.
You upload your local utility's net-metering policies. Frosty explains them clearly to the homeowner without making up rules.
Absolutely. Many homeowners prefer texting over filling out forms. Frosty handles the entire qualification and site survey booking conversation on WhatsApp.
Yes, based on the financing documents you upload. Frosty explains zero-down options, EMI structures, and PPA terms clearly, and routes complex financing questions to your finance team.
Most installers are live within a day. Define your sizing metrics, upload your financing docs, and deploy on your landing pages and WhatsApp.

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